Chapter VII. Power of Fitness, Tact, and Nicety in Business Words.

POWER OF FITNESS, TACT, AND NICETY IN BUSINESS WORDS.

Why cultivating the social instinct adds strength to business persuasion--Secret of the ability to use tactful and vivid words in business--Essential training necessary to the nice use of words--Business success depends upon nicety and tact more than on any quality of force 161