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"The Stranglers of Paris" filled the budding manager with a renewed zeal to be a producer. He was still enthusiastic about the melodrama, so he secured a vivid piece by R. G. Morris, a New York newspaper man, called "The Pulse of New York," which he produced at the Star Theater, Thirteenth Street and Broadway, which had been originally Wallack's Theater.
In the cast was a handsome, painstaking young woman named Viola Allen, whom Charles had singled out because of her admirable work in a play that he had seen, and who was headed for a big place in the annals of the American theater. The youthful manager encouraged her and did much to aid her progress.
Others in the cast were Caroline Hill, A. S. Lipman, Edward S. Coleman, L. F. Massen, Frank Lane, Henry Tarbon, W. L. Denison, George Clarke, H. D. Clifton, Ada Deaves, Max Freeman, Edward Pancoast, Frank Green, Gerald Eyre, Nick Long, Frederick Barry, Oscar Todd, John March, Charles Frew, Richard Fox, James Maxwell, J. C. Arnold, Stanley Macy, Lida Lacy, George Mathews, and William Rose.
"The Pulse of New York" was produced May 10, 1884, but ran only three weeks. Once more Charles faced a loss, but he met this as he met the misfortunes of later years, with smiling equanimity.
Now came a characteristic act. He was still in the employ of the Madison Square Theater and had a guarantee of one hundred dollars a week. Although he had devoted considerable time to his two previous productions, he was an invaluable asset to the establishment. He now felt that the time had come for him to choose between remaining at the Madison Square under a guarantee and striking out for himself on the precarious sea of independent theatrical management. He chose the latter, and launched a third enterprise.
In his wanderings about New York theaters Charles saw a serious-eyed young actress named Minnie Maddern. He said to Daniel:
"I have great confidence in that young woman. Will you help me put her out in a piece?"
"All right," replied his brother.
The net result was Miss Maddern in "Caprice."
In view of subsequent stage history this company was somewhat historic. Miss Maddern's salary was seventy-five dollars a week. Her leading man, who had been a general-utility actor at the Lyceum, and who also received seventy-five dollars a week, was Henry Miller. A handsome young lad named Cyril Scott played a very small part and got fifteen dollars a week. The total week's salary of the company amounted to only six hundred and ninety dollars.
"Caprice" opened at Indianapolis November 6, 1884, and subsequently played Chicago, St. Louis, Evansville, Dayton, and Baltimore, with a week at the Grand Opera House in New York, where its season closed. It made no money, but it did a great deal toward advancing the career of Miss Maddern, who afterward became known to millions of theater-goers as Mrs. Fiske.
Charles had now made three productions on his own hook and began to impress his courage and his personality on the theatrical world. He had definitely committed himself to a career of independent management, and from this time on he went it alone.
Booking-Agent and Broadway Producer
The season of 1883-84 had seen Charles Frohman launched as independent manager. He had at its conclusion cut his managerial teeth on the last of three productions which, while not financially successful, had shown the remarkable quality of his ability. People now began to talk about the nervy, energetic young man who could go from failure to failure with a smile on his face. It is a tradition in theatrical management that successful starts almost invariably mean disastrous finishes. An auspicious beginning usually leads to extravagance and lack of balance. Failure at the outset provokes caution. Charles, therefore, had enough early hard jolts to make him careful.
He always admired big names. Thus it came about that his next venture was associated with a name and a prestige that meant much and, later on, cost much. Just about that time he met a handsome young English actor named E. H. Sothern, who had come to this country with his sister and who had appeared for a short time with John McCullough, the tragedian. Sothern had returned to New York and was looking for an engagement.
In those days actors usually secured engagements by running down rumors of productions that were afloat on the Rialto. In this way Sothern heard that Charles Frohman was about to send out an English play called "Nita's First," which had been produced at Wallack's Theater. Sothern called on Frohman and asked to be engaged.
"What salary do you want?" asked Frohman.
Sothern said he wanted fifty dollars.
"All right," said Frohman. "The part is worth seventy-five dollars, and I'll pay it."
Twenty years later the manager paid this same actor a salary of one hundred thousand dollars for a season of forty weeks in Shakespearian rôles.
"Nita's First," however, ran for only two weeks on the road, and Charles ended the engagement. The reason was that he had conceived what he considered a brilliant idea.
Lester Wallack and the Wallack Theater Company almost dominated the New York dramatic situation. The company, headed by Wallack himself, included Rose Coghlan, Osmond Tearle, John Gilbert, and a whole galaxy of brilliant people. The Wallack Theater plays were the talk of the town. Frohman had an inspiration which he communicated one day to Lester Wallack's son, Arthur, whom he knew. To Arthur he said:
"What do you think about my taking the Wallack successes out on the road? It is a shame not to capitalize the popular interest in them while it is hot. Look at what the Madison Square Theater has been doing. Will you speak to your father about it?"
Arthur spoke to his father, who was not averse to the idea, and Charles was bidden to the great presence. He had met Lester Wallack before when he tried to engage Osmond Tearle for "The Stranglers of Paris." Now came the real meeting. After Frohman had stated his case with all his persuasion, he added:
"I am sure I can make you rich. You have overlooked a great chance to make money."
Lester Wallack said, "It is a good idea, Mr. Frohman, but your company must reflect credit upon the theater, and your leading woman must be of the same type as my leading woman, Rose Coghlan."
Charles immediately said, "The company shall be worthy of you and the name it bears."
Charles Frohman: Manager and Man · The Wunder Library — complete classics, free to read, with narration.